Effective Implementation of Bayesian Adaptive Randomization in Early Phase Clinical Development We illustrate the use of placebo, low and high dose of an experimental treatment to evaluate Bayesian Adaptive Randomization(BAR) characteristics in a proof-of-concept dose selection study in oncology. Our proposed design links the treatment assignment probabilities to the performance of the respective arms. A smooth adaptation of assignment probabilities to treatment arms is guaranteed by a tuning parameter controlling how the data influence the randomization. We compare the design's operating characteristics with those of the screening design, used to calculate the maximum sample size. We concluded that BAR is a flexible tool which may fit easily to the needs of early development and may be ethically appealing as more subjects are assigned to more active treatment arms. Pantelis Vlachos Cytel Inc